Beyond the Business Card: Networking as a Boxer’s Dance
As a boxing coach, I often find parallels between the ring and the world of business. One striking similarity lies in the art of networking. Just like boxing, networking is often perceived as an individual sport, a battle to sell yourself and land that knockout punch (a new client, a lucrative deal). But in reality, both require a shift in perspective – a move away from the "me" and towards the "we."
When my boxers spar, I always ask them afterwards, "What happened in that round?" The typical response focuses on their own punches, what landed, what missed. But when I ask, "What did your opponent do?" I'm often met with blank stares. This mirrors the common approach to networking – an overemphasis on self-promotion and a lack of genuine connection with others.
Boxing, despite its solo nature, is fundamentally about interaction. It's a dance between two individuals, a constant exchange of observing, reacting, and adapting. Similarly, successful networking isn't about handing out business cards and delivering a polished elevator pitch. It's about building relationships, understanding others, and finding common ground.
When people ask me about my experiences with the Professional Women's Club of Chicago (PWCC), I rarely lead with business gains. Instead, I talk about the friendships I've forged, the inspiring women I've met, and the valuable advice we've shared. I often forget my business cards entirely because my focus is on connecting with people authentically.
This approach might seem counterintuitive in the business world, where the focus is often on immediate results. But just like a boxer who only throws punches without observing their opponent, a networker who solely focuses on self-promotion will miss opportunities for meaningful connections and long-term growth.
So, what's the key to effective networking? Here's my advice, inspired by my years in the boxing ring:
Be authentic: Just like you've honed your unique boxing style, cultivate your authentic self in networking. People connect with genuine personalities, not rehearsed pitches.
Focus on others: Observe, listen, and ask questions. Understand their needs, challenges, and aspirations. Find ways to help and contribute to their success.
Build a diverse team: Networking is a marathon, not a sprint. Cultivate relationships with people from various backgrounds and industries. This diverse "team" will support you in ways you never imagined.
Adapt: Just as a boxer adjusts their strategy based on their opponent's moves, be flexible and adapt your approach in networking situations.
Networking, like boxing, is a dance. It's about finding your rhythm, connecting with your partner, and moving together towards a shared goal. So, step into the "ring" of networking with authenticity, generosity, and adaptability, and watch your network grow stronger with every interaction.
About the Author
Aisling Holt is a highly experienced boxing coach and certified personal trainer with a passion for helping people achieve their full potential. Her 12-year amateur boxing career included nearly 50 fights, 4 Chicago Golden Glove championships,and numerous national tournaments. Aisling now channels her expertise into coaching and developing innovative fitness programs that blend boxing, traditional fitness, and mental training. She also practices and teaches Tai Chi.
Aisling's certifications include ISSA Personal Training, Brain Health Training, Senior Fitness, and Parkinson's Fitness. She is a certified Rock Steady Boxing Head Coach, empowering people with Parkinson's disease through boxing-based fitness. Aisling believes boxing is a holistic sport that demands discipline, strategy, and resilience, qualities she helps her clients cultivate to improve their overall well-being and achieve success in all areas of life.